TarTrek/ Refil Branding & Packaging

Description: Design packaging and branding for a new E-bike sub brand of TREK, these were funTREK, cragTREK, tarTREK. As a road bike rider and tarTREK being described as that demographic the choice was simple and the following designs are intended for a rider that takes their equipment seriously and is invested in the long distance rides.

Key Objectives: Develop and engineer packaging for a chosen product and mock sub brand of TREK.